pr, copywriting &
media training
The businesses and charities I work with all have brilliant stories to share, but they need help identifying them and telling them. That’s where I come in.
With decades of experience as a journalist and broadcaster, I know how to spot a newsworthy tale and how to use words and pictures to create compelling communications.
Whether you need a punchy press release, a stand-out awards nomination, knock’em dead copy or a video with va-va-voom, I can craft the words to captivate and cajole. As an experienced media trainer, I can prepare you to confidently navigate an on-air grilling too.
“Sharon has been working with our charity for the past few years providing us with PR, media and marketing expertise. She is fantastic! She has massively improved our presence in the media, and with her vast experience and skill has become a much-valued member of our small team. We would highly recommend her services.”
“We have been working with If... Media since 2018. Sharon has ably assisted in strategy development and ensured PR material appeared where and when our strategy outlined. Sharon has played an integral role in developing our brand whilst becoming a valued member of the team. This, alongside her journalism background, has delivered rewards to the business inline with our ambitions. We very much look forward to working with Sharon in the future to continue developing the brand and broadening our reach.”
“We were recommended If... Media after taking over the Café back in 2018. We’d never thought about needing someone to help us with PR – we were very wrong. Sharon has been instrumental in guiding us through the world of magazine advertising, print publications and, more generally, with our public relations. Most importantly, she is a pleasure to work with and is always willing to travel to our business so she truly understands what we are trying to achieve.”
“Sharon has been very effective in promoting the Choir and her excellent press releases have resulted in coverage in high-profile local publications and on the radio. Our audience numbers have certainly improved with the extra exposure. Through her excellent business and media contacts, Sharon has also helped us enormously in seeking sponsorship for concerts. We are very grateful to Sharon for making a difference for us.”
“Sharon interviewed our team and put together our award-winning bids for the Devon and Somerset Law Society Awards in 2018. We were delighted to be shortlisted for five awards out of seven we entered. We won two, including the coveted Client Service award, and were highly commended for a third. Thoroughly recommend Sharon who was very professional, friendly and efficient at charges that did not break the bank, particularly given the publicity we attained.”
“I have worked with Sharon for a number of years and, as well as always finding her great fun to be around, her work is of an exceptional standard. From collaborating to delivering media training, to helping with public consultations to copywriting and pitching to media, she is dedicated to the cause – always professional and, basically, a dream to work with! Highly recommended!”
“Sharon instils confidence by handling a wide range of subjects with creativity, calmness, knowledge and careful thinking. Sharon helped us develop a media campaign while remaining considerate of the costs, time constraints and a difficult subject, and managed to introduce exciting new ideas. What more can a customer want?”
“Thank you for your highly professional PR work on behalf of myself and the charity. We really benefitted from your impressive network of contacts in TV, radio, the press and social media and from your remarkable powers of persuasion over all sorts of people in sometimes challenging circumstances! Above all, your straightforward competence and reliability made you an ideal partner in our project.”
Whether you need ad-hoc or ongoing support, I’d be happy to hear from you.
From sole traders to SMEs to big businesses, my services can be tailored to suit all sizes - and budgets
PR is about much more than putting out the odd press release and hoping for coverage. You’ll need strategic planning, a nose for news and someone who can pitch your stories to the right people with eye-catching images.
From scripts to storyboards to coming up with concepts, I work with trusted camera crews and editors to bring your vision to the small screen. Need an experienced presenter to front your film? No problem.
It takes more than a way with words to write persuasive business copy. Copy that gets your message across clearly and succinctly and produces results. I’ll work with you to create a coherent tone of voice to reinforce your brand.
With extensive experience as a reporter and a presenter, I know what it takes to deliver a confident performance in a broadcast interview. Prepare for possible pitfalls and you’re halfway there.
I have a way with words and enjoy finding out about people. My own features and articles penned for others regularly feature in high-profile regional and national publications.
Winning a coveted award is like a sprinkling of stardust on your PR and marketing efforts. There’s nothing more satisfying than seeing a client win Gold. Let me steer you on the road to success.
Whether you need ad-hoc or ongoing support, I’d be happy to hear from you.